An idyllic little building in San Genesio Atesino, surrounded by a wooden fence built in the old tradition, houses the Haflinger Horse Museum - "Haflingermuseum Jenesien" in German, "Museo dei cavalli Haflinger" in Italian - with its extensive exhibition of implements, farming utensils and tools. This way you can better understand and get to know the past and present life of South Tyrolean farmers. Of course, this also includes the role of the good-natured and sturdy Haflinger as a work and draught animal that provided good service to the farmers in earlier centuries.

San Genesio is located on the Monzoccolo, the mountain ridge in the south-west of the Sarentino Alps between Bolzano and Merano: It is considered the home of the Haflinger, and there are still pastures for cows and Haflinger horses today.

The Haflinger Horse Museum also serves as the backdrop for various events such as the Open Day, guided tours or the Toerggele Festival with rural handicraft. And how to reach it? It is located above the village of San Genesio in the direction of Valas, right next to the Salto car park below the sports zone. There is also a car park and a bus stop. Besides a museum, also a theme trail is dedicated to the Haflinger: the Haflinger Horse Adventure Trail in Avelengo, 30 km away.